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CRM setup that shows which ad brought every customer.

We set up your CRM, connect it to your forms, ads and analytics, and build the automations that follow up every lead. We work mainly with HubSpot. If you already use another CRM, we start from what you have.

A CRM your team actually uses.

01

CRM setup

Pipelines, deal stages, properties and users set up around how you actually sell, not around a template.

02

Forms and lead capture

Website forms, landing pages and lead ads from Meta and LinkedIn send every lead straight into the CRM, together with its source.

03

Ads connected to sales

Offline conversions back to Google Ads and Meta, so the platforms optimise for leads that became customers, not just for form fills.

04

Automations and follow-up

Workflows that assign leads, create tasks and send the first emails, so no enquiry waits days for a reply.

05

Email nurturing and lead scoring

Email sequences for leads that are not ready yet, and a score that tells sales who to call first.

06

Reports and dashboards

Leads, deals and revenue by channel and campaign, in one report that both sales and marketing read.

When you need a proper CRM.

A good fit if

Probably not yet if

How we set up your CRM

We start from how you sell today, not from the software. Every setup begins with a written plan that you approve.

1

Audit

We look at where leads come from, where they end up today and what happens to them after the first contact.

First

2

CRM plan

A written plan with pipeline stages, fields, lead sources and automations, tied to your sales process. You approve it before we build anything.

Before setup

3

Setup

CRM, forms, connections to your ads and website, offline conversions and the first workflows. Everything is tested before it goes live.

As planned

4

Training

We train your team on the CRM and hand over documentation, so it keeps working without us.

At launch

5

Reporting & upkeep

A monthly check of data quality and automations, and new workflows as your sales process changes.

Ongoing

> QUADRUM://CLOSED_LOOP

Close the loop between ads and sales.

When the CRM tells Google Ads and Meta which leads became customers, the platforms stop chasing form fills.

01Ad click02Form03Follow-up04Deal won05Offline conv.GOOGLE ADS · METAlearn who buys
  1. 01
    Ad clickGoogle Ads or Meta, with the click ID saved.
  2. 02
    FormThe lead lands in the CRM with its source and campaign.
  3. 03
    Follow-upAutomations assign the lead and send the first email.
  4. 04
    Deal wonSales marks the deal as won, with its value.
  5. 05
    Offline conversionThe CRM sends the sale back to the ad platform.

How much CRM setup costs

A CRM project has two parts: the setup, done once, and the upkeep, so data and automations stay correct. You know the price before we start.

Setup

Per project

Audit, CRM plan, setup, integrations and training, at a fixed price you know in advance.

Upkeep

Monthly

Data quality checks, workflow fixes and new automations as your sales process changes.

What clients ask about CRM

A CRM (Customer Relationship Management) is the system where you keep every contact, lead and deal in one place: who they are, where they came from, what you have discussed and what happens next. Instead of inboxes and spreadsheets, sales and marketing work from the same data.

Mainly HubSpot, because it combines CRM, forms, email and automations and connects easily with Google Ads, Meta and GA4. If you already use another CRM, we start from what you have and tell you whether it covers what you need.

HubSpot has a free CRM that is enough for many small teams. Automations, sequences and advanced reports need paid plans. We tell you which plan you need before you pay for anything.

Yes. We send offline conversions from the CRM back to Google Ads and Meta, so the platforms learn which leads became customers and optimise for them, not just for form fills.

A score each lead gets based on who they are and what they do, for example the pages they visit or the emails they open. It helps your sales team call the right people first.

For most B2C online stores, the store platform and an email tool cover the basics. A CRM makes more sense when you sell B2B, have a sales team or long sales cycles.

An ERP handles invoices, stock and accounting. A CRM handles contacts, leads and sales. They often work together, with the CRM passing closed deals to the ERP.

It depends on how many lead sources, pipelines and automations you need. After the audit you get a written plan with the scope and the timeline.

Do you know what happens to every lead?

We look at where your leads come from, where they end up and where they get lost, and tell you what to fix before you commit to anything.